Content on the platform is user-generated and monetized by way of month-to-month subscriptions, tips, https://thepornfans.com/ and pay-per-view. Creators are paid 80% of these charges. The company launched a free secure-for-work streaming platform, OFTV, in 2021. The website grew in reputation throughout the COVID-19 pandemic; as of May 2023, OnlyFans had greater than three million registered creators and 220 million registered users.

The company has been criticized for insufficiently preventing child sexual abuse materials from circulating on the platform, though statistical evidence on the severity of the problem is blended. In August 2021, a campaign to investigate OnlyFans started in the United States Congress, and it was reported that from October 2021 onward OnlyFans would no longer allow sexually explicit materials,[4] because of strain from banks that OnlyFans used for person payments. However, this choice was reversed six days later attributable to backlash from users and creators alike.[6][7][8]

Company overview

OnlyFans is a British subscription-based video on demand service and social media community.[9] It acts as a video internet hosting service, allowing content creators to upload movies and garner subscribers to their content.[10] As such, it is part of the creator economic system.[11] Subscribers pay creators in month-to-month instalments, in one-time ideas, or through pay-per-view. The corporate takes 20% of these fees.[10][12]

OnlyFans is mainly utilized by pornographic creators,[3][4][13] each amateur and skilled, but it additionally has a market with different content creators-together with chefs, fitness trainers, and musicians.[5]

As of May 2023, OnlyFans had three million registered creators and 220 million registered customers.[14][15] Research from the Archives of Sexual Behavior discovered that the typical person of OnlyFans is white (68.9%), married (89.5%), male (63.1%) and heterosexual (59%).[16] The research discovered that the sexual attitudes of OnlyFans users were not significantly different from the final population.[17]

The company employs approximately 1,000 individuals, 80% of whom give attention to content material moderation and assist.[18][2] It had 2021 revenues of US$932 million.[1] It's led by chief govt officer (CEO) Keily Blair and owned by Fenix International Limited.[19][20]

In April 2021, Time named OnlyFans in its Time 100 Most Influential Companies list.[21] Additionally, Fast Company named OnlyFans as one of the 10 most revolutionary social media firms in 2021.[22] The Financial Times named OnlyFans one of the fastest-rising firms in Europe in 2022 and 2023.[23]

History

Key figures

Tim Stokely ran the softcore pornography webpage GlamGirls before founding Customs4U, a website the place clients may request custom videos from pornographic models. In November 2016, he founded OnlyFans as a platform for performers to monetise their content and interactions instantly.[12] Stokely founded the company with a £10,000 mortgage from his father, Guy Stokely, who instructed him "Tim, this is going to be the last one".[24][25] Tim's brother Thomas Stokely became the corporate's chief operating officer and Guy Stokely turned head of finance for OnlyFans.[24][25]

Two years later, the businessman Leonid Radvinsky, owner of MyFreeCams,[26] acquired 75% possession of Fenix International Limited and grew to become considered one of its directors.[27][28] After this, OnlyFans became increasingly focused on not secure for work (NSFW) content and "gained a pop tradition reputation for being a hive of pornography", in accordance with The Independent.[29]

In December 2021, Tim Stokely introduced that he can be stepping down and that Amrapali Gan would be taking over from him.[30] Keily Blair was appointed CEO in July 2023.[31]

Growth in 2020

Amateur and skilled intercourse staff drove OnlyFans' early development, a process further accelerated by the COVID-19 pandemic and the recession it precipitated.[32] Between March and April in 2020, the person and creator base grew by 75%.[33]

The site grew rapidly after it was mentioned by Beyoncé in the remix of the Megan Thee Stallion track, "Savage", launched in April 2020.[34] Traffic elevated by 15% and CEO Tim Stokely claimed OnlyFans was seeing approximately 200,000 new users and 6,000-8,000 new creators register every day.[19][33] 2020 additionally saw numerous celebrities, including Cardi B, Rebecca Minkoff, and Tyler Posey, as well as media companies like Munchies and Barstool Sports join the platform, which additional boosted interest in the site.[33][35] By December 2020, OnlyFans had eighty five million users and greater than 1 million creators, generating more than US$2 billion in gross sales that year.[36]

Sky News reported that OnlyFans had not paid worth-added tax for 3 years and will face heavy penalties from tax authorities; it started charging value-added tax in July 2020 after conversations with HM Revenue and Customs.[37]

By March 2021, OnlyFans' user base topped 120 million and creators collectively earned $3 billion in income.[33] OnlyFans said that it pays out greater than $200 million a month to creators.[38][39] In 2021, they reached a company valuation of $1 billion.[40] Their revenue was round $900 million for 2021, a rise from $350 million in the previous yr. Owner Leonid Radvinsky obtained $500 million in dividends in a roughly two-yr period from 2021 to 2022.[41][42]

Restrictions on pornographic creators

Shortly following increased campaigning in opposition to OnlyFans due to concerns about little one sexual abuse materials, on 19 August 2021, the corporate introduced that from 1 October 2021 onwards it would not be allowing sexually express content.[43] The company pushed the update through a new Terms of Service Policy.[8] The company would still have allowed nudity on some grounds.[44]

The explanation for this shift was initially reported as pressure from credit card corporations including Mastercard, but CEO Tim Stokely later advised Financial Times that it was as a consequence of withdrawn assist from banks corresponding to BNY Mellon and JPMorgan Chase, and that Mastercard had "no bearing on the decision".[8][45][46] Stokely mentioned that BNY Mellon had "flagged and rejected" every transaction from the company, and that Metro Bank had withdrawn assist abruptly in 2019.[46]

The decision was met with widespread backlash by creators and shoppers of OnlyFans. Six days after the preliminary announcement, OnlyFans said that it would be reversing the choice and that grownup content material could be allowed on the site indefinitely, citing that that they had "secured assurances vital" to take action.[6][7][47][48][49][50]

The web site Fansly surged in popularity in its place to OnlyFans for intercourse employees after the retracted ban announcement. Originally beginning operations in November 2020, Fansly's web site design and performance has been regarded by MEL Magazine as "practically similar" to OnlyFans.[51]

In August 2022, a series of lawsuits have been filed which alleged that OnlyFans had bribed staff of Meta to add Instagram accounts of OnlyFans creators who additionally offered content on OnlyFans' competitor websites to a terrorist blacklist. In accordance with the lawsuits, grownup performers including Alana Evans had visitors pushed away from their Instagram accounts after being falsely tagged as terror-related, successfully shadow banning them and diminishing their capacity to advertise their content material on rival web sites. OnlyFans denied consciousness of such exercise.[52][53] The plaintiffs withdrew the bribery declare in July 2023 and the case was dismissed in August 2023, with the courtroom noting that it didn't have jurisdiction over OnlyFans.[54]

Content creators from Russia and Belarus reported that they weren't able to withdraw their funds or had been excluded from the platform as a part of the economic sanctions following the 2022 Russian invasion of Ukraine. OnlyFans said that this was because "worldwide financial restrictions" led them to have "very restricted methods to pay Creator accounts linked to Russia and Belarus". OnlyFans later said that they had restored full functionality to these accounts.[55][56] On 21 April 2022, OnlyFans "briefly paused" Russian creators' accounts.[57]

Safety and security

Child sexual abuse materials

Since 2019, OnlyFans's account verification course of has involved a selfie headshot together with an ID photograph.[58] However, BBC News reported in 2021 that it was in a position to bypass the system. OnlyFans was criticised by UK police for not doing enough to guard kids;[59] however, the country's authorities regulator, Ofcom, praised the location in 2022 for its use of third-party verification tools.[60]

A BBC Three documentary alleged in 2020 that a 3rd of Twitter profiles globally promoting 'nudes4sale' (or similar) belong to underage people, a lot of whom used OnlyFans to share their content material.[61][58] In May 2021, the BBC reported that OnlyFans was "failing to stop underage customers from selling and appearing in express movies" after an investigation. This included reports from UK Police, colleges and Childline.[59] However, the National Center for Missing & Exploited Children reported underneath one hundred instances of youngster sexual abuse material on OnlyFans per year, while MindGeek-owned corporations accounted for round 13,000 circumstances, Twitter accounted for 65,000 and Facebook accounted for 20 million situations.[62][43]

On 10 August 2021, US Representative Ann Wagner announced a bipartisan coalition pressuring the Department of Justice to investigate OnlyFans for child exploitation, citing increasing studies by regulation enforcement and child security organizations that minors had been being bought on OnlyFans, as well as instances of intercourse trafficking and picture-based abuse.[62][63] Over a hundred members of Congress signed the petition.[62] The Christian pressure group Exodus Cry and the National Center on Sexual Exploitation, founded as a Catholic organization, had been cited as influencers in the campaign against the website.[43][64][65]

Later in August 2021, OnlyFans released its first transparency report concerning the company's safety compliance program. OnlyFans stated that it makes use of machine learning classifiers to find child sexual abuse material (CSAM) and hashes to keep monitor of CSAM content material, passing such info on to the National Center for Missing & Exploited Children (NCMEC). However, in July 2021 it solely handed one hash and particulars of 14 accounts, out of the 15 suspended for CSAM, onto the NCMEC. Gizmodo and The Verge commented on the unclarity of the experiences' figures, that are restricted to July 2021 and combine requests for knowledge from legislation enforcement and from charity helplines.[66][67]

The corporate gave $500,000 to the Child Rescue Coalition in 2022 for a undertaking intended to investigate grownup online behavior that's sexually threatening to kids.[68] It partnered with StopNCII.org in 2023, an internet instrument that makes use of a hash function system to stop the unfold of revenge porn and different non-consensual picture sharing.[69]

Data security

In February 2020, BuzzFeed News reported that as much as 4 terabytes of hacked OnlyFans content went viral on social media. It is supposed to come back from hundreds of various accounts and was spread on Mega cloud storage and Google Drive. Daly Barnett, a technologist from the Electronic Frontier Foundation, told BuzzFeed News that "These platforms routinely have horrible safety posture and reprehensible incident response". OnlyFans denied that any breach had occurred.[70][71]

In August 2020, Forensic News reported that some content material creators' accounts had been deleted without warning, leaving them unable to withdraw their balances.[72] Radvinsky's earlier enterprise ventures were flagged by banks for indicators of money laundering.[73][74]

Non-pornographic content

In March 2021, the corporate launched its artistic fund to provide £20,000 grants to four rising musicians within the United Kingdom, as chosen by Stokely and Stefflon Don.[75] Later that year, OnlyFans delicate launched OFTV, an app and streaming site with a set of its safe for work content material.[33] Professional boxer Floyd Mayweather Jr., DJ Khaled and Fat Joe, and Terrell Owens have been amongst the new content material creators during the year.[40][76][77]

A second initiative, the next yr, was the OFTV program Creative Fund: Fashion Edition, a actuality style show that includes designer Rebecca Minkoff. It was judged by Law Roach, Sir John, and Maeve Reilly; the winner received $50,000, and $25,000 was awarded to second and third place.[78][2] A 4-part Comedy Edition of the program in the U.K. and Ireland is about to air in 2023, with an identical prize fund. It was judged by London Hughes, Jamali Maddix and Mae Martin; Jack Guinness hosted and Sofie Hagen appeared.[79]

In 2022, OFTV released Model Farmers, a reality television show hosted by Becky Houze. The present features celebrities engaged on a farm within the United Kingdom.[80] In 2022, OnlyFans signed offers with the Sims family, who starred in the English reality tv show The one Way is Essex, and Whitney Cummings to star in exhibits for OFTV, set to release in 2023. Cummings additionally began an account on OnlyFans' important site.[81][82]

Individual creators

A trend on OnlyFans noticed creators giving freely sexual content material in change for proof of charity donations, beginning with Kaylen Ward elevating US$1 million in contributions to charity in the course of the Australian wild bushfires in Australia in January 2020.[83][84]

Bella Thorne broke OnlyFans earnings information when she joined the platform in August 2020, generating US$2 million in per week, including US$1 million in a 24-hour period.[85] Thorne promised subscribers nude photographs, but as a substitute offered only pictures in lingerie, leading to a large number of chargebacks. Following the chargebacks, OnlyFans limited the quantity creators could charge and how quickly creators might receive their payouts, although the company said it was unrelated to Thorne and a part of "an evolving process."[86][87] Sex work advocates called Thorne a "vacationer" in the sex work trade and blamed her for the policy change, saying it will trigger them to lose a portion of their revenue.[88][89] Thorne's file was damaged in April 2021 by Bhad Bhabie, who garnered US$1 million in six hours.[90] The damaged record led to social media criticism of Bhabie's subscribers, as her OnlyFans account launched shortly after she turned 18.[91]

In May 2022, Carmen Electra joined the site, debuting her account with photos from her 50th birthday.[92] The same 12 months, Pennsylvania congressional candidate Alexandra Hunt joined the platform and announced that her marketing campaign had raised around $100,000 in a single month.[93]

In September 2022, the Twitch streamer Amouranth told Insider that she was incomes $1.5 million every month on the site and had grossed more than $33 million in whole since joining in early 2020.[94] On December 9, 2022, YouTuber Markiplier launched an OnlyFans account web page and the inflow of traffic caused the location to crash.[95][96][97]

See also

Internet portal
Companies portal
Erotica and pornography portal
ChatroulettePatreonPornhub
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